Latin America automotive operating system market will grow at CAGR of around 17% through the projected time period. This growth is mainly ascribed to the growing interest of consumers in connected cars and boost in vehicle production.
At present, consumers are demanding more complicated and advanced tech packages in their cars, consequently some of the prominent key firms have started adapting to it. As more components are becoming electrified, cars are slowly becoming more software-defined. Meanwhile, with most of the key components being run by software, automakers are increasingly focusing on effective operating systems that can help the users operate these features in a more simplified manner.
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The automotive operating system market is likely to register significant gains in coming years owing to the shifting consumer inclination towards connected cars, increasing sales of luxury vehicles, and adoption of sophisticated digital cockpit technologies.
An Operating system is basically a software which acts as an interface between the computer hardware and the end user. Operating systems has been there in cars for several years now, from built-in in-car entertainment menus on the first ever digital stereos to satellite navigation systems which are present in new cars these days.
Overall, automotive industry players are investing large amounts of capital as well as technology expertise to develop connected car OSs and upgraded OS platforms in autonomous cars. In fact, competition between these key players is increasing tremendously, as tech giants, startups, Tier 1 & Tier 2 providers, and OEMs are try to develop sophisticated and advanced OS for the future cars.
Automotive operating system market in Middle East & Africa will witness a CAGR of more than 15% over the forecast time period. This growth is ascribed to the increasing sales of luxury vehicles along with the use of sophisticated digital cockpit technologies.
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In terms of type, the overall automotive operating system market is classified into windows embedded automotive 7, QNX, Linux, android, and others. Among these, Windows embedded automotive 7 segment will witness a respectable CAGR of more than 10% over the forecast time period. This anticipated growth is ascribed to the prevailing adoption of Microsoft OS in a majority of passenger cars including Ford, Nissan and KIA among others.
Products such as the Windows Embedded Automotive 7 is basically the next gen of the Windows Embedded Automotive platform. The platform further gives OEMs a base for entertainment, navigation, information systems and communication for vehicles.