Blender Bites Ltd., a Canadian firm that makes plant-based and organic pre-portioned frozen foods, has reportedly collaborated with Gordon Food Service, one of the leading foodservice suppliers. This move will enable Blender to make a food service launch for its one-step smoothie puck in Canada’s Ontario.
Under the partnership, Gordon Food Service will distribute Blender Bites’ products to its clientele of restaurants, hotels, hospitals, cafes, airports, and universities in Ontario. The signed deal offers Blender an opportunity to reinforce its presence in the most populous province of Canada and offer a lucrative second revenue stream for the company.
The launch is expected to happen this spring and will comprise the Green D-Tox and Power Berry smoothie puck products of Blender.
The service launch showcases the potential for future launches of GFS services across other Canadian provinces for Blender’s products. This could help the company in increasing its revenue and expanding its footprint.
The company’s one-step smoothie pucks are prepared with various greens, organic fruits, and functional ingredients like immunity-supporting plant-based minerals and vitamins to offer consumers an appropriate solution for their everyday smoothie routine. The product has been selected for Canada’s 2022 Best New Product Award under the category of Frozen Food /Healthy Beverages.
Notably, Gordon Food Service is one of North America’s largest food distribution companies with over 120 years of business experience. The company runs over 175 stores with 14 distribution centers throughout 10 distribution centers across Canada and 12 eastern U.S. states.
Gordon Food Service is well-known for its outstanding value, reliability, providing high-quality products, and satisfying around 4 million customers in North America. The company generates annual sales of CAD 17 billion and stood 18th in Forbes’ list of America's Largest Private Companies 2021.
For those unversed, Blender Bites comprises the development and promotion of a premium lineup of frozen food products.